Tips for telling your branding story.


8 Digital Marketing Strategies You Should Try Now

Posted by Lisa Hall on Thu, Jul 23, 2015 @ 10:48 AM

The digital world continues to evolve and open up new opportunities for marketers. iMedia Connection asked a select group of young entrepreneurs what new strategies should be added to a marketer’s communications playbook, and the results are wide ranging. Some are new ways to use established social networks. Others are techniques used for inbound marketing. All are worth consideration when planning your digital marketing strategies.

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Topics: Reddit, Content Marketing, Twitter, Digital marketing strategies

What’s the Story on Content Marketing?

Posted by Lisa Hall on Mon, Aug 27, 2012 @ 10:06 PM

Let’s start by defining “Content Marketing”. It’s creating or sharing content – information that has value to your audience; and also subtly markets your business – pushing your brand out to the world through a blog, an email, a status update, a forum post and any other of a multitude of ways.

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Topics: blog, branding, Internet, marketing communications, Ad agency Kalamazoo, maxwell miller, sales messages, business, Reddit, Tumblr, Pinterest, eNewsletter, Content Marketing, Social media, LinkedIn, Facebook, Twitter

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